VIBE and KFC Celebrate Dads With New Fresh Fathers Campaign

 
KFC and VIBE magazine wants to recognize hard-working dads through the new Fresh Fathers campaign, which emphasizes the importance of fatherhood in the urban community.  

KFC and VIBE magazine allows families and friends to nominate dads for a chance to win a trip to Las Vegas for VIBE's 20thanniversary, August 19-21, 2013. The Fresh Fathers contest is currently underway.
  
The contest asks fans of standout  dads to upload pictures and share stories about the fathers they admire. "With Father's Day just around the corner, this is a perfect opportunity for KFC to recognize all the great dads out there," said Jason Marker, Chief Marketing Officer for KFC U.S. "We're thrilled to partner with VIBE magazine to give some of these fathers the recognition they deserve, and we're always happy to provide a bucket of Kentucky Grilled Chicken to give dads the night off from grilling." 
  
KFC and VIBE magazine developed a custom video series celebrating  famous fathers. It is an exclusive original series called "The Convo" that features intimate one-on-one conversations with Tyrese Gibson. In the segments, he speaks on his diverse career and dedication to his daughter. 

"It's our responsibility as fathers to create the standards in our children's lives," said Tyrese.
  
Other celebrity dads featured are Ne-Yo, The Dream, Snoop Dogg, Boris Kodjoe and Raheem Devaughn

Family members and friends interested in nominating dads for an expenses-paid VIP trip to Las Vegas should visit www.VIBE.com/freshfathers and upload a video or picture with a caption or story that highlights positive characteristics and qualities of a dad. The contest runs though July 16, 2013. Complete rules are available online


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